118 TAXI – key note speaker at University of Worcester Enterprise Fest 23rd April 2009, Worcester Room 10.30am – 3pm – please come along


Considering Social Enterprise? Want to make a difference? Ever wondered how to go about setting up your own business?

Alan Garrec, speaker at Enterprise Fest on 23rd April, will have the answers to all the above and some interesting lessons learned that are worth taking on board before you embark on your own enterprise.

“118 TAXI was set up after a female friend of mine was sexually assaulted in an unlicensed taxi at university. After becoming frustrated with ineffective campaigns around university a few friends and I put our heads together and that’s where the idea for 118 TAXI was born.” Alan’s friends lost interest in the project when it came to exam term, but Alan continued on and acquired the number 118 8294. “Then the rest just snowballed from there really…with no business experience I just learnt everything as I went along.”

Strapped for cash, Alan went on to legally change his name to 118 TAXI, as a publicity stunt. Using Derren Brown as the witness on the deed poll application, Alan was featured in newspapers, radio and even landed an appearance on the Graham Norton Show. Shortly afterwards Facebook cancelled his profile for having a ‘false name’ causing Alan to react with a campaign in the Metro newspaper to get his account reinstated. The publicity has seen 118 TAXI grow from a student start-up into a viable social enterprise.

Alan, or rather 118 TAXI, will be discussing the hurdles he had to overcome along with the perks to working for yourself, as well as explaining how the current economic climate provides a perfect opportunity for new business and fresh thinking.


118 TAXI will be the key note speaker at 13.45pm. Please come along to hear more. To register please contact Kat Jones Enterprise Manager, University of Worcester, k.jones@worc.ac.uk email with name, course, year, and whether you intend to attend all day, am or pm provisionally.

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